Founded in 2015, the angling e-commerce brand was relying on organic content and trade shows to make the bulk of their revenue.
After hiring a digital agency to manage their advertising, they weren’t seeing the returns they wanted.
Mammoth stepped in and built campaigns across the Facebook and Instagram platforms, which resulted in their paid media revenue soaring by an incredible 1,918%.
Campaigns were built which leveraged existing customer data and introduced an element of social proof by incorporating customer reviews as part of the ad design. Within months revenue soared and the return on ad-spend sat at a healthy 6.98.
Having seen how powerful Facebook ads can be, KUMU now want to scale the operation.
How we grew KUMU's paid media revenue by 1,918% in x4 months.
We transformed a negative ROAS to
9x return on ad-spend in weeks!
Managing Director, KUMU
“Working with Matt on a monthly basis our business has accelerated massively, allowing us to grow much quicker than we ever could have done organically. We would highly recommend Matt to anyone who runs an eCommerce business.”
Return on Ad-Spend
The first x14 days for this client saw £692 invested in Facebook ads, returning £6,862.
That’s a Return on Ad-Spend (ROAS) of 9x.
The initial ‘testing’ phase of any campaign is crucial in determining what works and what doesn’t. There is no expectation other than being able to categorically say, “This does work, and this doesn’t”.
Frequently Asked Questions
What kind of business will this work best for?
We’ve created and implemented a variety of strategies from eCommerce brands who want to generate sales on Facebook through to B2B companies who want to generate leads on LinkedIn. Simply put, if you have a goal in mind, we can find a resolution.
Everyone’s goals are different so we can adapt to your needs. Typically we offer full campaign strategy, audience building, content creation, and campaign management & optimisation. If you’re already running campaigns but feel you can do better, we can also provide an account audit.
What do I need to have in place to make this work for me?
You should already have a live website where we can drive traffic to.
Investing in Ads Right Now
The world has changed in recent months and with many businesses adjusting budgets, advertising costs have never been cheaper!
Likewise, consumers who would normally shop on the high street no longer have a choice but to adapt their behaviours. It’s been reported that the general retail sector saw 209% growth in global eCommerce sales in April 2020 vs. the same period last year.
If you’re able to surpass peoples online shopping expectations, there’s an opportunity to convert them (plus your existing customer based) into becoming loyal,
returning customers who are happy to refer you to their friends and family.
The world of digital advertising, and in particular eCommerce, is experiencing a boom. For many of our clients, the questions aren’t about how much they can invest in advertising, it’s whether there’s enough stock to keep up the demand.
If you’re currently running Facebook or other digital advertising campaigns right now, hopefully you’re seeing similar results too. But if you aren’t, get in touch with us today.
Helping you Scale into the next Revenue Bracket
We are a high-performing digital agency that is driven
and motivated by the success of our partners.
We picked up our shovel and dug out the bush so it’s not there to beat around. We’re here to give our advice and get you results that we deliver in laymen’s terms. Acronyms and jargons aren’t an armoury to hoodwink here.
We Know our Clients
Our services are for business owners who have a clear vision for success and no longer accept the constant stress of non-performance. We become another member of your team who you can count on.
It’s not you, it’s us. Actually, that’s a lie, but don’t feel bad about it. We won’t take your money if we don’t feel we can get you the results you want and we’ll only take you onboard after we’ve identified our services are a good fit for your business and we know we can achieve your goals.
No Lock in Contracts
We don’t need to lock in contracts to make you stay; we build long term relationships with our clients (although we prefer to refer to these as partnerships), because we get you the results that other agencies simply couldn’t achieve.
Direct Point of Contact
We won’t put clueless account managers between us and you, you’ll speak directly to the talent that understands are actively managing your campaigns. Oh, and those savings will be passed directly back to you.
We Give Before we Take
We believe in providing massive value before asking for anything in return. It’s why we provide a detailed no obligation audit or strategy call before we talk any pricing.
We don’t have clients. We have partners who we strive to
create long lasting results-based relationships with.
Unlike many agencies who take customers on at scale and spread themselves thinly, often throwing the small to medium budget work to unsupported juniors, we treat each of our partners the same.
We’re in this game for the long-run and hope you are too.